I visited Nicky on the 15th April, she has a design background and makes soft furnishings but her full time position is an area sales rep for a french company called Casamance fine fabrics and wallpapers. Nicky is very much working in the commercial field so her input is based on the best way to market my work for the most number of sales. I showed her my work so far and explained that the project had developed from fabric dolls into more commercial textile items and also framed art .Nicky felt that my drawings were strong and in order to produce a commercial collection the items needed to be a range of products for a specific area for example all kitchen items that people would want to collect, ie tea pot, crockery,tea cosy, table cloth, tea towel etc she felt this would hold the work together and make the collection more coherant. Nicky said it was a very competitive industry but her company did purchase art work from artists which they then modified and used in their designs so this would be a posibility for some one like me. She explained that her company had a large team of designers who all had different roles with in the production process. Nicky liked my framed art work and suggested that I looked at producing a range of proffessions as a theme , police officer , teacher, fire fighter etc.
It was great to talk to someone from a business point of view and her advice re marketing stratergies was really helpful, thanks so much Nicky!
www.casamance.com
No comments:
Post a Comment